3 Artistry Blog 2025 French White Oak Flooring Trends collab

2025 French White Oak Flooring Trends: Colors, Textures, and Finishes

When it comes to interior design, French white oak wide plank flooring continues to dominate in 2025. Homeowners and designers alike are drawn to its premium look, durability, and versatility, making it a popular choice for both traditional and contemporary spaces. This coming year brings new trends in textures, tones, and finishes that reflect evolving tastes and lifestyle demands. Let’s dive into the hottest trends shaping the world of premium wide plank wood flooring and hear insights from industry experts.

Light and Airy Tones

In 2025, homeowners are leaning toward lighter tones, such as creamy beiges, soft greys, and pale whitewashed finishes. These tones brighten interiors, creating an open, airy feel perfect for minimalist and Scandinavian-inspired homes. Natural finishes that highlight the organic beauty of the wood grain are also popular, appealing to those who want a subtle, nature-inspired aesthetic.

According to Duane Jensen, President of Catalina Home, the parent company of Artistry Flooring, “Lighter shades of French white oak are highly sought after because they offer versatility and make spaces feel expansive. This shift towards soft hues reflects a desire for flooring that not only looks elegant but also complements a wide range of interiors.”

Textured Surfaces: Wire-Brushed and Hand-Scraped

Texture plays a key role in 2025 flooring designs, with wire-brushed and hand-scraped finishes leading the way. These surfaces emphasize the grain patterns of the wood, adding character and depth. Wire-brushing, in particular, reveals the natural knots and imperfections, giving the planks a rustic yet refined look. Homeowners love how these textures add dimension while also making scratches and imperfections less visible over time.

"Today’s design preferences lean toward pieces with history—objects and homes that showcase heritage and tell a story. It’s about finding beauty in imperfections: the scuffs, patina, and subtle marks left by time. This approach extends to flooring, where people seek added texture and depth. These details bring a rich, lived-in quality that makes a space feel truly like home, layering character into the flooring and overall design."

• -Heather Humphrey, Principal of Alder and Tweed

Featured in the Wall Street Journal, take a look at Alder and Tweed’s Art Deco space with Artistry Flooring.

“Textured finishes, like wire-brushed surfaces, not only offer aesthetic appeal but also provide practical benefits for families with active lifestyles,” notes Frank Johnson, a veteran sales manager at Artistry Flooring with decades of experience. “They are more forgiving with wear and tear, making them an ideal choice for busy homes.”

Sustainable and Eco-Friendly Flooring

Sustainability is top of mind for homeowners in 2025. Many consumers are actively seeking eco-friendly flooring options, and French white oak fits the bill, thanks to responsible harvesting practices in Europe. Artistry Flooring emphasizes sustainability by offering high-quality engineered products, which maximize the use of raw materials while maintaining the aesthetic of solid wood. In fact, Artistry Hardwood Flooring finishes are completely VOC (Volatile Organic Compound) free. Read our Environmental Information sheet. 

Mixed Width Planks for a Custom Look

The trend of mixed-width planks is gaining momentum, allowing homeowners to create visually interesting floors that break away from uniformity. Combining various plank widths brings a sense of craftsmanship and uniqueness to spaces, with many designers using this look to achieve a more personalized aesthetic. This design works well in both rustic farmhouse settings and sleek modern homes, depending on the finish and tone selected.

Matte and Low-Sheen Finishes

Gone are the days of high-gloss floors. In 2025, matte and low-sheen finishes are in high demand, as they lend a natural, understated elegance to interiors. These finishes reduce glare and are easier to maintain, making them a practical choice for high-traffic areas. Matte finishes complement the subtle beauty of French white oak, enhancing its timeless appeal. Gone are the days of high-gloss finished floors.

Seamless Indoor-Outdoor Living

With a growing focus on indoor-outdoor lifestyles, homeowners are choosing flooring that can visually connect interiors with outdoor living areas. French white oak's natural tones work well with patio spaces, especially when paired with large sliding doors or open-plan designs. Wide planks that extend from the living area to outdoor spaces create a seamless flow, enhancing both functionality and aesthetics.

• "French white oak flooring brings a seamless elegance to indoor-outdoor living, creating that vital connection with nature people crave to unwind and recharge. It adds warmth while allowing the home to feel like a serene sanctuary, where beauty meets durability. With its natural tones and resilience, French white oak enhances the visual flow from room to room, ensuring every space feels cohesive, calming, and welcoming for years to come."

• -Heather Humphrey, Principal of Alder and Tweed

Browse our gallery  for more inspiration.

Grey Undertones and Weathered Looks

While warmer hues remain popular, grey undertones and weathered finishes are also making waves. These options are perfect for those seeking a sophisticated, contemporary vibe. Subtle greys add depth without overpowering a room, while weathered looks provide a lived-in feel that resonates with modern rustic design styles.

Flooring for Open-Concept Living

French white oak's versatility makes it an ideal choice for open-concept spaces. Its neutral color palette ensures cohesion across different areas, from the kitchen to the living room. As open layouts continue to dominate home design, wide plank flooring provides a sense of continuity that enhances the flow between spaces.

• "French white oak flooring is stunning in open-concept living areas—not only is it beautiful and versatile, but it also adds a natural warmth that enhances any space. Its adaptability means it looks stunning everywhere, and there's room for creative expression with unique patterns and cuts, adding a layer of sophistication and visual interest that truly defines a space."

• -Heather Humphrey, Principal of Alder and Tweed

Conclusion

The 2025 trends for French white oak flooring showcase a blend of elegance, sustainability, and practicality. From light, airy tones to textured surfaces and sustainable practices, homeowners are embracing flooring that combines beauty with functionality. Whether you're renovating your home or designing a new space, these trends will help you make informed choices.

“Flooring trends evolve, but the enduring appeal of French white oak wide plank flooring lies in its versatility and ability to complement any design style,” says Frank Johnson. With options ranging from wire-brushed finishes to eco-friendly engineered planks, Artistry Flooring offers a variety of products that align with these trends, helping homeowners find the perfect fit for their needs.

Looking ahead, the focus remains on flooring that not only enhances the beauty of interiors but also supports sustainable and practical living. With French white oak continuing to lead the way, 2025 promises to be an exciting year for homeowners seeking premium wide plank wood flooring solutions.